Elena de la Garza, mobilizing an army of people for a good cause

Elena de la Garza, one of Groupe Dynamite’s District Sales Supervisors and a true leader, managed to raise over $13,000 for the Salvation Army, a foundation that is dear to her heart. Last year Elena led a large Charity initiative through all U.S. Districts to support this cause.

Elena grew up in an environment where things didn’t come easy for her; therefore, she learned the value of hard work early on in life. This explains her willingness to give back and make a difference in the lives of others.

The mission: to mobilize all the U.S. territories to raise $1 per day, per store, for six months. With her Director’s support, Elena built a team of seven employees, who became her Community Ambassadors, and they were to oversee each district and help keep things on target.

This impressive campaign was entirely managed and financed by the U.S. Team. Under Elena’s vision and leadership, employees managed to make a big difference in several lives, not only by raising money, but also by donating their time to various organizations, such as Imagine Art, Angel Tree, and Savannah’s Cards 4 Kids.

Elena’s determination and efforts were honoured on May 17, 2016, as she was awarded the Community Ambassador of the Year Trophy at Groupe Dynamite’s annual Gala. Everyone at Groupe Dynamite was inspired by Elena’s journey. As she likes to say, “It’s all about making a difference from one heart to the next!”

Elena and US team

USA Leaders who helped lead this awesome initiative!