Imagine being unable to walk, tie your own shoes, kick a ball or simply stand up. These are just a few of many challenges people diagnosed with spastic diplegia Cerebral Palsy must face on a daily basis. Melanie Jay, a very determined Sales Director, is close to a little boy named Alesandro, who is suffering from such a disease. Like Alesandro, Melanie is never one to give up. When she learned, through Alesandro’s mom that a very complex neurosurgical procedure, only available in the United States, could change Alesandro’s life forever, Melanie did what she does best and she mobilized people. The “Alesandro’s Wish to Walk” Foundation needed to raise $150,000 to pay for surgery and continuous medical care.

Melanie and her entire team jumped in to help raise the money needed. Together, through various fundraising activities (Gala, BBQ, raffles, wine pulls, silent auction, comedy show), they raised close to $20,000. Last December, the goal was met: Alesandro got the surgery and was able to take his first steps.

Melanie is a true example that collectively we can make a difference. Melanie brought leadership to a whole new level. Her involvement was honoured at GD’s recent annual Gala, where she received the Community Ambassador of the Year Award. This little boy might have a long journey ahead of him, but he can count on Melanie and Groupe Dynamite to support him along the way.

Vaughan Summer Splash BBQ

Vaughan Summer Splash BBQ, August 2015

Elena de la Garza, mobilizing an army of people for a good cause

Elena de la Garza, one of Groupe Dynamite’s District Sales Supervisors and a true leader, managed to raise over $13,000 for the Salvation Army, a foundation that is dear to her heart. Last year Elena led a large Charity initiative through all U.S. Districts to support this cause.

Elena grew up in an environment where things didn’t come easy for her; therefore, she learned the value of hard work early on in life. This explains her willingness to give back and make a difference in the lives of others.

The mission: to mobilize all the U.S. territories to raise $1 per day, per store, for six months. With her Director’s support, Elena built a team of seven employees, who became her Community Ambassadors, and they were to oversee each district and help keep things on target.

This impressive campaign was entirely managed and financed by the U.S. Team. Under Elena’s vision and leadership, employees managed to make a big difference in several lives, not only by raising money, but also by donating their time to various organizations, such as Imagine Art, Angel Tree, and Savannah’s Cards 4 Kids.

Elena’s determination and efforts were honoured on May 17, 2016, as she was awarded the Community Ambassador of the Year Trophy at Groupe Dynamite’s annual Gala. Everyone at Groupe Dynamite was inspired by Elena’s journey. As she likes to say, “It’s all about making a difference from one heart to the next!”

Elena and US team

USA Leaders who helped lead this awesome initiative!